Amazon’s 2026 fee schedule brought several changes that quietly reshape unit economics. Here is the plain-English version and what to do about each.

Fulfilment fees

Per-unit fulfilment rates shifted across size tiers. Re-check your dimensional tier β€” a listing that sits on a size-band boundary can jump a tier with a tiny packaging change.

Storage & low-inventory surcharge

Long-term storage costs rose, and the low-inventory-level fee penalises thin cover. The fix is healthier inventory planning, not panic-shipping.

Referral fees

A few categories saw referral-percentage tweaks. Rebuild your contribution-margin sheet before you set new ad targets β€” an outdated margin quietly makes your ACoS goal wrong.

Every fee change is really an ad-strategy change: your break-even ACoS just moved, so your bids should too.

Reprice, re-tier, and reset your ad targets against the new maths β€” then let automation hold your new break-even.

Estimate your Amazon fees

Get a quick estimate of referral and FBA fees for your product before you commit β€” free, no login required.

Amazon Fee Estimator

Estimate referral + FBA fulfillment fees before you launch a product. US rate card, 2025–26.

$
oz
Shipping weight of the packed unit.
Estimated fees
β€”
total Amazon fees per unit (estimate)
Referral feeβ€”
FBA fulfillment feeβ€”
Fees as % of priceβ€”
Estimate only β€” confirm live rates in Seller Central.
Fees eating your margin?Find the leaks with a free audit.
Get a free audit