Amazon, as the world’s largest e-commerce site, is committed to providing a superior shopping experience for its customers.
However, suppose you’re adamant about the highest quality. In that case, there must be specific measures to ensure everything is in good order.
Amazon is unlike any other marketplace because they put all its customers on a pedestal. Suppose you understand that and emulate Amazon’s practices and policies regarding customer service. In that case, you don’t have anything to worry about.
With this in mind, let’s examine the 15 Reasons Why Sellers Get Banned From Amazon in 2022.
Quality Issues Related to Products
Most of the causes that lead to the denial account on Amazon are related to the quality of the products. As a seller, you should always try to offer high-quality products on Amazon instead of trading the quality of your product for price and quantity. It is one of the significant reasons why Sellers get Banned From Amazon in 2022.
1. Selling counterfeits/Discounted Quality Products
Amazon will review your account and suspend it if you sell counterfeit products and low-quality. Any serious defect or issue with the product, whether related to its functions or design, does not go down well with buyers and those responsible for ensuring the quality on Amazon.
2. Selling Prohibited/Unregulated Items
A variety of products are banned from the Amazon marketplace. They are not sold on Amazon or any other marketplace for the duration. Specific categories of products are classified as restricted. This means it is possible to sell certain items on the market. However, you require prior approval from Amazon before listing your item. Also, you must adhere to the regulations and legal guidelines for this type of area to avoid any problems in the future. It is one of the reasons why Sellers get Banned From Amazon in 2022.
Therefore, if you’re considering entering the business, your research must be thorough. Also, you should consult with your attorney and communicate with Amazon directly to clarify your questions.
3. Violating Copyright Laws
Amazon will implement strict corrective steps against sellers violating the terms of their Intellectual Property Policy. This means you can’t sell products belonging to another brand without permission from the owner.
Additionally, you can’t utilize a brand’s trademark, logo, or other information on your listing to sell. If you’re found guilty of rights violations, it could result in Amazon banning your seller central account.
Many products require certification from an authority before being offered on Amazon. The source can be found in the Food and Drug Administration (FDA) for food products and other similar products. Additionally, you may require documents for selling items for medical use, such as toys, etc.
Suppose you are planning to sell hazardous goods on Amazon items that could cause harm to the safety, health, and environment. In that case, you must divulge all pertinent details about the product. When creating your listing, you’ll be required to precisely answer hazardous item regulations and respond to them. Additionally, you’ll be required to submit safety data sheets, exemption sheets (if relevant), and similar documents.
Problems with Shipping
This is a simple one. Most often, problems arise when shipping your items to your clients. While a delivery issue is sometimes okay, making it a regular practice not to complete your orders in time can affect you and your Amazon business. Also, you should be careful not to cancel many orders.
5. Late Delivery
Amazon has set specific performance goals for sellers to meet. Among them is to keep the late delivery rate at less than 4 percent. That means that out of every 100 orders you manage on your own, you can only deliver four items beyond the delivery date. Anything more than this could adversely affect your customer’s experience.
In addition to the issue of late shipping, You must also be aware of how you present the final product to your clients. There will be negative feedback if the item is damaged, broken, or totally different from the one you originally ordered. This is why selecting a reliable logistic partner or partner with Amazon FBA to deliver your goods is essential.
6. Canceling Purchases Consistently
There could be instances when you’ll be asked to cancel an order made by customers. It could be for any reason, but it could be accepted only once or twice. Like the late shipping rate, if it is a habit to cancel your orders, Amazon will likely take stringent action on your account.
Naturally, customers aren’t happy when their orders are canceled. It affects their shopping experience, and even more, it undermines their confidence in their trust in the Amazon marketplace. To stop this from happening, ensure that your stock is always filled and that those who ship with you are reliable known, respected, and reliable.
Amazon Customer Reviews
Success as an Amazon retailer will ultimately be judged by how great (or poor) the feedback is received. Thus, your first priority should be to ensure a positive customer experience. Ensure you provide them with the correct information, address their concerns and ensure that your orders are delivered promptly – it’s as easy as that.
7. Lots of negative reviews
Suppose your product is characterized by many negative reviews. In that case, regardless of what might be the reason, Amazon will likely decide to take action against your listing. A plethora of negative reviews suggests something seriously incorrect with the quality of the product, shipping, or the seller. Amazon will not allow its customers to buy an item with numerous negative reviews. Lots of negative reviews are one of the reasons why Sellers get Banned From Amazon in 2022.
8. Poor Communication with customers
A successful vendor is someone active in communicating with customers and responding to their questions promptly. Suppose you delay your answers to their queries or send them rude, unprofessional messages, or simply do not communicate with them at all. In that case, you’ll have a tough time getting their attention. The client is the king, and you must treat him as one. Excellent customer service is the hallmark of a successful business. Don’t overlook it.
9. Buying/Soliciting Amazon Reviews
This is a strict no-no. You must never buy positive Amazon reviews or ask your friends/family/colleagues to leave you positive feedback. You should not offer discounts or giveaways as a reward for positive reviews.
Amazon has set strict guidelines and security measures to ensure that customer reviews and other testimonials posted on its marketplace are honest and authentic. Any attempt to alter thoughts can result in severe action against your account. Instead, you should follow legitimate methods to obtain Amazon review reviews.
Infractions to Listing Guidelines
It has been stated many times that a product’s description is the equivalent of sales literature – it has to be engaging, imaginative, and packed with details to get the customer to buy the item. However, more importantly, it must be clear and provide truthful information about the product. Any attempt to deceive the purchaser here could cause negative consequences.
10. Not following Product Specifics Page Rules
Amazon has clearly stated its guidelines and specifications for the creation of a listing page for products. It includes rules for titles of product images, descriptions, and other sections relevant to the product. Of course, these guidelines must be adhered to in full.
Some rules prohibit sellers from displaying advertisements/promotional materials in their listings, using obscene and offensive content to sell products, putting up links to external websites, etc. The same rules apply to images, too. It’s a good idea to read these guidelines before creating your listing. It is also possible to refer to the blog post to create a persuasive product description that will sell at a high level on Amazon.
11. Providing False or misleading information
Customers who purchase products through Amazon expect them to be precisely what they see on the page listing. Suppose you give inaccurate information regarding the product’s quality, use, manufacturing, logistics, prices, and so on to increase sales. In that case, it could exacerbate the situation and result in more negative feedback about your products. It will be embarrassing for Amazon and could result in the ban of your selling account in the future. in the future.
Other Technical Infractions
Alongside the reasons we discussed in the previous paragraphs, several other causes could cause a ban to the account of your Amazon selling accounts. Let’s look at the following:
12. Not Conforming to Amazon UPC Codes Requirements
Anyone who intends to conduct business with Amazon will require UPC numbers for his items. These codes are crucial since they act as unique identifiers for products and assist Amazon in identifying individual items in its marketplace in a decisive manner. Sometimes, sellers make the error of purchasing UPC codes from third-party vendors or printing them themselves instead of buying them from authentic sources. UPCs are assigned to every company and their products, and any inconsistency or discrepancy could result in the deactivation of the listing and potentially the suspension of your selling rights.
Amazon takes this seriously. This is why you should too.
13. Operating Multi-Accounts
Generally, you can only operate with one account for selling for Amazon. Suppose you attempt to set up multiple accounts using the same information. In that case, Amazon may eventually recognize what you’re doing and block all your accounts selling that are not the primary ones. So, make sure you operate with one account for trading only.
14. Hijacking other seller’s Listings
With billions of products available on the Amazon marketplace, creating a duplicate or similar version of a product may be tempting, and then advertising that version on the listing. In Amazon terms, it’s often called Amazon Listing Hijacking.
What you’re essentially doing is piggybacking on the work of another person. This is not just considered ethically unsound but also in direct infraction of Amazon’s policy. It is recommended to create your own listings and sell authentic items instead of trying to take advantage of other sellers.
15. Not Giving Correct Information in Account Creation
Most of the time, new sellers on Amazon will see their selling accounts shut down because they failed to provide the correct, pertinent details when making their accounts. It could be as minor as using someone else’s data to set up the account. It could also be due to certain errors, such as incorrect bank information or tax details. If you do this, it will cause suspension.
Be aware that any information that you post here must be yours. The information you provide must be correct since Amazon will likely confirm it.
Then You’re able To Keep Your Amazon Selling Rights!
As you’ve probably seen, many problems can be solved when you offer a top-quality product that provides a pleasant customer experience. In the end, these are the basic principles of any company. In addition, you must be aware of the essential terms and conditions and rules and regulations Amazon sets.
If you’ve experienced similar difficulties before, let us know how you dealt with these issues in the comments below. We’d love to get feedback from our readers!
FAQs On 15 Reasons Why Sellers Get Banned From Amazon in 2022
Here check the important FAQs On 15 Reasons Why Sellers Get Banned From Amazon in 2022.
Amazon just suspended my Seller account. What should I do?
If your Amazon selling account has been suspended, the first thing to do is not to panic. It’s impossible to think clearly when you are in a panic, and, as a result, you could be making some grave FBA errors. If you’re in a relaxed state of mind, here’s the information you should do:
- Determine the reason why you were denied selling rights. If Amazon stops an account, it clearly explains why it was done. It could be because of inefficiency or an infraction to one or more of its rules. Whatever the reason, it is essential to determine the exact source of the issue.
- Examine your selling methods. When you clearly understand why Amazon suspended your account, you must investigate further and assess your business. Identify the areas that led to the suspension – it can be due to performance metrics, selling prohibited/unregulated/non-certified items from your inventory, or any other practice that led to dissatisfied buyers. The goal here is to pinpoint the source of the problem, not to explain why.
- Rectify the Issue. This is where you resolve the issue one-for-all. While addressing the issue, you must also take the appropriate steps to stop them from happening again later. Be sure to handle every aspect of the problem. If you have documents to support your case, keep them on hand because they’ll be necessary for the next stage.
- Armed with this knowledge, develop a program of actions (POA). You can appeal the suspension of Amazon; however, do not use the opportunity to appeal haphazardly. It is essential to follow an effective plan of steps that address the following issues:
- The issue
- The steps you’ve implemented to correct the issue. Include the documents supporting your efforts, screenshots, and basically anything you can use as proof of your work. Your primary goal is to convince that person who is on the other side that you’ve solved the issue and that you have not been in breach of any Amazon policies.
- Preventive measures to prevent similar problems from occurring in the future.
- A short conclusion
A POA is an official document in which you present your argument. The Seller Performance Team at Amazon will take a thorough look at your case. It must be exact and to the point and include all information presented clearly and concisely. Based on the strategy, the decision is taken about the best way to proceed with suspending your account.
- When your POA is complete, Send your appeal through Amazon and sit back. There could be multiple communication with Amazon’s Seller Performance Team before a definitive decision is reached. Take your time to make your appeal, and POA Investigators, on the other hand, will take only a few minutes on your request.
Do I have to open an account as a seller after the suspension?
This is a standard error that sellers commit when they attempt to set up an account for a new seller after the first one has been suspended. Amazon is indeed actually intelligent. It will eventually discover that you’ve created another account to get around the suspension. In this case, it dramatically reduces the chances of reinstating your original invoice. So, rather than going on this road, it is best to take action to appeal your decision.
- Recommended: How To Restore Suspended Amazon Seller Account
Then You Know How to Avoid An Amazon Ban
Being a Seller getting Banned From Amazon is much easier than you think. Learn and comprehend Amazon’s terms and conditions to prevent your account from being banned or suspended. Be sure to keep accurate documents of your online business. They could prove helpful shortly.
Conduct your business with a sense of rigor and confidence. Customers are the kings on Amazon. The faster you recognize this, the more effective. It is essential to treat your clients as gold, and you’ll benefit from an enduring Amazon E-commerce business.